Archive for the ‘Partners’ Category

Dear Valued 360Cities Member,

Licensing 360º Images and Videos




360Cities is recognized as the leading source of high-quality, interactive 360° content

Over the past few years, 360Cities has licensed thousands of interactive 360° images (many of them multiple times) to hundreds of creative and editorial customers around the world. Over one thousand of our awesome contributors have received hundreds of thousands of $US in royalties, the average royalty payment to our contributors being over $200.

And we have been growing our revenue, royalty payments to contributors, and customer base each year

Licensing activities have grown every year. We launched an automated licensing engine in April of this year that allows our customers to search for, order, pay for, and receive images automatically, without any human intervention to slow things down for the customer.





360Cities Licensing Video


The number of our contributors’ images that our distribution partner, Getty Images, is licensing to their customers is growing each and every month

We announced our distribution partnership with Getty Images back in November last year and the results thus far in terms of monetization by Getty and the related royalties we are paying to contributors (60% of the royalties that 360Cities receives from Getty) has been very encouraging. The average royalty paid out to our contributors thus far is well above $100 although the amounts fluctuate dramatically depending on the end customer usage.

Getty is taking VR and 360 content extremely seriously, recently announcing the creation of a Virtual Reality Group. 360Cities is a key part of Getty’s strategy for VR.


What is Getty Images saying about our partnership and your panoramas?

> “This is an unprecedented partnership that will enable us to bring 360° imageryand immersive experiences to the mainstream.”

> “We expect this to be a huge growth area for photography in the next five years as consumers start to expect immersive imagery and Getty Images will be at the forefront of this change – our partnership with 360Cities is testament to this.”


NEW: Support for 360 video!

Video is going to play a big role in the VR experience and we’ll soon be launching support for 360° video on and with our distribution partner, Getty Images. We’re already getting licensing requests for video and we want to be prepared for when 360° video becomes more mainstream.

We’ll be sending out more details next week on how you can upload your 360° videos to 360Cities.

Wishing everybody a great summer!

– The 360Cities Team

Check out our London gigapixel panorama (created by 360Cities founder Jeffrey Martin in 2012) in action here on a new promotional site for Intel and Lenovo:

Users are challenged to find the hotspots and answer the trivia questions about London to have a chance to win a Lenovo S8. For now in German, but with an online translator, easy to navigate!


Are you in Las Vegas attending the CES show this week? Stop by the LG Pavilion and check out their new Ultra HD Touch displays, where they are using beautiful immersive panoramic images from to demonstrate them.
If you can’t make it to Las Vegas, here’s a short clip for you instead:

We are pleased to announce that a large selection of 360Cities’ panoramas have been included as a default feature in Microsoft’s new Windows 8 Travel App, powered by Bing, which was released on October 26th, 2012.
See how it works:


The Bing Travel App features thousands of 360Cities’ panoramas from around the world. We expect the number to increase over time. In selecting panoramas for the Travel App, Microsoft specifically looks for high quality panoramas of iconic locations. The chance of your panoramas being selected increases based not only on the quality and theme of your panorama but also on the quality of the metadata and tags.
A select few 360Cities’ panoramas will even have the honor of featuring on the homepage. The first of these appeared on October 26th. Here’s a screenshot: homepage on 26 October 2012

Big thanks to Microsoft and the Bing team for helping bring 360Cities images to an even larger audience. Find out more about Bing apps on Windows 8 here.

After months of integration work, we’re pleased to announce that Microsoft is now displaying 360Cities panoramas as part of their Travel App, powered by Bing, in the new Windows 8 Release Preview launched on May 31st. There are currently over 4,300 of our stunning panoramas, each with attribution to the photographer and a link back to the panorama on  We expect to increase the number of panoramas available on the service over time.

According to Troy Batterberry, Principal Group Program Manager, “We are excited to partner with 360Cities and to integrate their beautiful panoramas into our Bing Travel app.  360Cities’ panoramas offer Windows 8 users an immersive and visual way to discover and explore destinations from all over the world.”

We’ve made a short video demo for those who haven’t yet installed the Windows 8 Release Preview: